Trading Card Photo Booth Rental for NFL Fan Experience Activations: AdventHealth at the Buccaneers Draft Block Party

AdventHealth Trading Card Station

When AdventHealth needed a fan activation at the Tampa Bay Buccaneers NFL Draft Block Party in Tampa, they hired Esteem 360 Studios to build it. The event drew 8,000 people. A single booth would have been swallowed by that crowd. We brought three.

Esteem designed and produced a custom 3D enclosure to house all three trading card photo booths in one unified branded environment. The enclosure walls were wrapped in AdventHealth and Buccaneers co-branding from top to bottom, and a custom floor wrap covered the ground inside. The space read like a built installation, not a vendor setup. Guests found it because it looked like somewhere worth going.

Every fan who stepped inside walked out with a personalized trading card. Name entered at the booth, photo taken, card printed on a design built around the NFL Draft moment. Each card was packaged in a premium acrylic case, with custom sticker attachments available so guests could layer in team and sponsor branding before they left. A separately branded pickup station gave AdventHealth a second moment of visibility after the photo experience ended, extending the brand impression beyond the booth itself.

Running three booths simultaneously was a production decision as much as a creative one. At 8,000 attendees, throughput determines whether an activation actually works. Long lines kill the experience before the photo is even taken. Esteem builds activations that can match the size of the event they're placed in.

For Buccaneers brand partners, the NFL Draft Block Party is one of the highest-engagement moments of the offseason. Fans show up because they care. AdventHealth used that energy well. A trading card with a fan's name and photo, protected in an acrylic case, is something people hold onto. It's a brand impression that travels home.

The Results Spoke for Themselves

After the event wrapped, the Tampa Bay Buccaneers reached out directly and gave Esteem 360 Studios free reign to design their next fan activation. No brief, no back and forth. They saw what we built and trusted us to do it again. That's the kind of outcome that doesn't come from a good pitch deck. It comes from showing up and delivering on the day.

Shortly after, FIFA World Cup came calling. They requested an experience built on the same trading card concept, reimagined with a soccer identity. We're bringing the same custom enclosure production, personalized card printing, and premium packaging to one of the largest sporting events on the planet, adapted for a global fan base and a sport with a different visual language entirely.

Esteem 360 Studios produces trading card photo booth rentals and fan experience activations for NFL events, brand partnerships, and league-sponsored activations across Florida and nationally. Our client roster includes Formula 1, the Miami Heat, the Miami Dolphins, Bacardi, Sephora, Spotify, Jordan Brand, and Colgate. We handle everything from the custom enclosure build to the branded card design, floor wraps, pickup stations, and on-site production.

If you're planning a fan activation at a stadium, a draft event, or a major sports partnership, contact Esteem 360 Studios to talk about your build.